Spotting things that digital marketers need to see.
Everything you need to keep your digital marketing sharp and up to date.
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Who's Blogging What is an email newsletter that thousands of online marketing professionals use to stay current on social media, search marketing, user experience, email, web analytics and all of the latest developments of web marketing. Every Thursday subscribers are updated on trends, new strategies and how-to advice from industry leaders. View a sample issue.
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We keep you up to date on the big issues of the week along with The Most Useful Posts from all sources on digital marketing:
On Tuesday the rules for targeting Dynamic Ads changed significantly. Back in 2016 Dynamic Ads could only retarget users who had viewed specific products on the advertiser's own web site or app. Now they can be targeted based on signals including Facebook user activity and even interactions with a competitor's web site or app...
May 26 2016
One of the 2016's trends has been a shift in emphasis away from social media (one to many) and towards messaging (one to one or one to few). Google has now revealed its updated messaging strategy and has earned praise for its engineering along with skepticism about its privacy. ...
February 4 2016
The most valuable real estate in social media changed on Monday. Facebook announced that “We will rank stories higher in feed which we think people might take action on, and which people might want to see”. The “action” component is comprised of the traditional Likes, comments, clicks and shares. The part about what “people might want to see” is probably new...