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Sep 18, 2008 - Spotting things you'll want to see today. |
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| Yammer at the office | |
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The winner of this year's Tech Crunch 50 has a familiar look, nothing in the way of new technology and a business model that borders on ransom. Yammer is a product that speaks volumes about brief communications and their role in today's business environment. Commonly described as a business version of Twitter, Yammer can be used to share information about big projects or to organize the late night pizza order. The blog Marketing Monster explained in detail how Yammer will work but also raised the question of it being accepted as an enterprise solution. Hubspot felt that it would emerge as a 'killer app' because of the way it frees up information from email inboxes that are largely inaccessible to the enterprise. There was no shortage of bloggers who felt that TechCrunch may have picked a clunker in Yammer. ReadWriteWeb questioned the logic behind the business model since the barriers to entry were so low and low price alternatives were already available. Social Media today wondered how IT departments would take to corporate data being maintained in a cloud application. Jeremiah Owyang looked at the competition that already exists; a long list indicating that Yammer's message might ultimately get lost in the crowd. |
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| Best Buy subscribes to Napster |
Best Buy will probably still sell a lot of iTunes gift cards for the holidays but from now on they will also have their own music download source, a familiar one named Napster. Details were provided by ars technica who noted that Best Buy was paying about $54 million just for the name of the P2P pioneer. Matthew Ingram saw a problem in that Napster is associated with the subscription selling business model while consumers prefer to own their music outright. ReadWriteWeb also questioned the deal but pointed to Best Buy's marketing clout and position in the mobile market as a rationale. MocoNews noted that Best Buy is selling a number of music enabled phones without a good way to sell music to those customers. The impetus for Best Buy may be generational according to Inside Music Media. While Best Buy has for years enjoyed steady store traffic to its music sections it also knows that people won't be visiting its stores for that reason very much longer.
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| Is VideoSurf a true video search engine? | |
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Video is a shining star of internet applications but it has always presented a problem for search engines. Computers have not been very good at analyzing videos up until now but perhaps things are changing. A stealth startup called VideoSurf is generating a lot of excitement for its ability to understand video. Search Engine Land described how VideoSurf goes beyond conventional tagging to actually make sense of the live video. Alt Search Engines tried out the new technology by analyzing the Sarah Palin interview on ABC. SEO Journal was also impressed and saw great benefits for proper indexing of online videos. |
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| Radar Screen: Ubiquity provides a new command of the browser |
A Firefox extension that enhances web surfing via a plain language command line interface named Ubiquity is rapidly gaining acceptance as a new web interface.
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