A 5 year deal with Zynga boosts Facebook's currency | To read your copy of Who's Blogging What in your browser click here
Who's Blogging What Who?
  May 20 2010 -  Spotting things you'll want to see today.
Services»     |Subscribe|    |Twitter Feed|    |Facebook Page|    |Archives| |Contact Us|  
Bookmark/Share»     |Facebook|    |Twitter|    |LinkedIn|    |Stumble|    |Delicious|    |Digg|  

This is the May 20 2010 edition of Who's Blogging What, a newsletter that closely monitors 1,100 top web marketing blogs for online professionals involved in social media, search marketing, email, user experience and web analytics. Subscribers are updated with highlights and useful new links every Thursday. If you would like to be kept up to date you may enter your email address in the box at the right.

Our Privacy Policy clearly states that we will never sell, rent, share or do anything else with your email address that you wouldn't do yourself.

**Note: There will be no issue next week but we will return June 3rd**

Zynga went so far as to build Farmville.com

Farm Credits

The Euro wasn't the only world currency desparately fighting for stability this week. The prospects for the 'Facebook Credit' improved dramatically on Tuesday when Facebook signed a five year truce with game maker Zynga. To put matters into perspective, the Euro is used by 26 countries and 326 million people. The Facebook Credit is used by Facebook which has close to 500 million users.

Gigaom described the importance of the Credit to Facebook's profitability and the difficulty of demanding a 30% cut from other developers if Zynga had walked. The blog All Facebook seemed ready to declare Zynga the winner in the high stakes game in which Facebook was forced to blink. The importance of social gaming to Facebook is undeniable and Zynga produces six of their top ten games. The Zynga/Facebook forced marriage remains somewhat unique. Most Facebook users would not be surprised to learn that Zynga's constant enticements to play Farmville and Mafia Wars have reportedly made it Facebook's biggest advertiser as well.

Key points you need to know about lifecycle marketing

Download the free report here

Top level web marketers are now creating 'set and forget' email campaigns with very strong ROI that follow customers according to specific needs and preferences. Industry pioneer WhatCounts shares a plan to get started and answers key questions in this valuable paper. Find out how new technology enables customer centric programs that cut costs and boost revenue.

Get this important guide, free>>

Get the free guide here
Download Here

The most useful posts of the week
Social Media

Search Marketing

User Experience

Email Marketing


Radar Screen

Please don't forget to Tweet about this page and share a permanent copy of these lists via Facebook   Digg   Delicious  or LinkedIn

Twitter We also have a great Twitter feed, please don't forget to follow. Twitter

You are receiving this newsletter because our records indicate that you subscribed to the web marketing version of Who's Blogging What. If you wish to be removed from the list please use the link below. Our customer service is at service@whosbloggingwhat.com.
We welcome your comments at feedback@whosbloggingwhat.com or via our web site.

This newsletter is available by subscription only but you can subscribe (free) here:

Home Subscribe Register Your Blog About Advertise Privacy Contact

Who's Blogging What ©2010