Google's has put together a good ecosystem | To read your copy of Who's Blogging What in your browser click here
Who's Blogging What Who?
  Jan 24 2013 -  Spotting things you'll want to see today.
Services»     |Subscribe|    |Twitter Feed|    |Facebook Page|    |Pinterest|    |Archives| |Contact Us|  
Bookmark/Share»     |Facebook|    |Twitter|    |LinkedIn|     

This is the January 24 2013 edition of Who's Blogging What, a newsletter that closely monitors 1,100 top web marketing blogs for online professionals involved in social media, search marketing, email, user experience and web analytics. Subscribers are updated with highlights and useful new links every Thursday. If you would like to be kept up to date you may enter your email address in the box at the right.

Our Privacy Policy clearly states that we will never sell, rent, share or do anything else with your email address that you wouldn't do yourself.

Google is set for results

It's good to be Google

So far in 2013 Apple's stock has dropped by 14% while Google is about 6% higher than it was on New Year's Eve. There is a growing sentiment from the marketing types that Google does indeed have the pieces in place to serve their needs. Brad Feld recently posted in VentureBeat the reasons why Google's long term strategy is 'brilliant' in that many disparate pieces and features are coming together nicely to provide a useful ecosystem for people who want more than Facebook messaging.

The long term decline in CPC rates may be ending, Google is showing some social muscle by gaining share against Facebook in social logins (though not in mobile logins yet) and YouTube is finally getting some respect as the engine behind a successful video strategy. Even those fashion challenged glasses are getting some good press, as Mashable has explored the reasons why Google Glass could change advertising. Consumers don't always understand the Google brand but there are many who feel that the pieces are there nonetheless for a long time dominance in online marketing.

Definitive Guide to Marketing Metrics & Analytics

Best practices for quantifying a marketing budget

Download the guide here

Almost half of web marketers cannot predict what a 10% budget increase could do for their overall profitability. This 70-page comprehensive guide provides the steps towards measuring marketing programs correctly and efficiently. The goal is a set of revenue metrics that get management's attention and demonstrate marketing ROI. Effective communication is the key to earning proper resources. These are the critical elements of a marketing dashboard for 2013.

This report is available courtesy of Marketo, a global leader in revenue performance management.

Marketing Metrics
Download Now

The most useful posts of the week
Social Media

Search Marketing

User Experience

Email Marketing


Radar Screen

Twitter We also have a great Twitter feed, please don't forget to follow. Twitter

You are receiving this newsletter because our records indicate that you subscribed to the web marketing version of Who's Blogging What. If you wish to be removed from the list please use the link below. Our customer service is at
We welcome your comments at or via our web site.

This newsletter is available by subscription only but you can subscribe (free) here:

Home Subscribe Register Your Blog About Advertise Privacy Contact

Who's Blogging What ©2012