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  Oct 31 2013 -  Spotting things you'll want to see today.
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This is the October 31 2013 edition of Who's Blogging What, a newsletter that closely monitors 1,100 top web marketing blogs for online professionals involved in social media, search marketing, email, user experience and web analytics. Subscribers are updated with highlights and useful new links every Thursday. If you would like to be kept up to date you may enter your email address in the box at the right.

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Samsung one of the first to get the picture

Not a pretty picture

The unrelenting power of images claimed another major victory in social newsfeeds this week. Twitter announced that they would automatically display images from Tweets using their own image sharing system. The first frame of a Vine will also be displayed. Ketchum offered a look at how brands could take advantage of inline images while Ad Age published some #fails of the first brands who stumbled to take advantage of the new real estate.

While few blogs doubt the attention grabbing power of images, there is some considerable discussion about their suitability within Twitter's previously streamlined feed. GigaOm wrote about the possible MySpace effect of a newsfeed loaded with large gaudy images. TechHive documented the initial grumbling by users feeling that their Twitter feed is becoming unscannable. The instructions for disabling automatic images on mobile devices was quickly provided by BGR.

The is also the matter of the lost click which had been required as an interaction to view Twitter images. A meme has emerged about the scroll becoming the new click in newsfeeds, a trend that could mitigate the presumed effectiveness of sponsored Tweets with images. ReadWrite took it a step further, bemoaning the loss of control that users might feel if the march towards monetizing Twitter leaves the sleek 140 character motif behind.


2013 Trends to Watch:
Customer Experience and Interaction

The migration to a new interconnected service culture

Download the report here

Smart devices have magnified the impact of social media to create a new culture of online, always-connected customers that are empowered to demand superior interactions with the marketers trying to reach them. New methods emerged in 2013 to help maintain efficient contact while looking at new ways to track and understand the customer experience. They require new analytics solutions, multichannel metrics, and better collaboration tools, and are relying on vendors to step up.

Download this report to catch up on some of the important changes in the customer experience and interaction market, detailing how technologies are evolving to meet new consumer demands, and providing key recommendations.

This report is provided courtesy of Oracle.


2013: Customer Interaction

Download Now



The most useful posts of the week
Social Media

Search Marketing

User Experience

Email Marketing

Analytics

Radar Screen


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