Snapchat wants the attention of advertisers | To read your copy of Who's Blogging What in your browser click here
Who's Blogging What Who?
  Oct 30 2014 -  Spotting things you'll want to see today.
Services»     |Subscribe|    |Twitter Feed|    |Facebook Page|    |Pinterest|    |Archives| |Contact Us|  

This is the October 30 2014 edition of Who's Blogging What, a newsletter that closely monitors 1,100 top web marketing blogs for online professionals involved in social media, search marketing, email, user experience and web analytics. Subscribers are updated with highlights and useful new links every Thursday. If you would like to be kept up to date you may enter your email address in the box at the right.

Our Privacy Policy clearly states that we will never sell, rent, share or do anything else with your email address that you wouldn't do yourself.

Share this newsletter:

Share a copy of this newsletter on Twitter Share a copy of this newsletter on LinkedIn Share a copy of this newsletter on Google+ Share a copy of this newsletter on Facebook

Snapchat

Snapchat “takes the plunge”

Admitting that “it's going to feel a little weird”, Snapchat has announced that the time for advertising has come (as it must for all networks except Ello). Sprout Social explained what marketers need to know about the unique advertisements that users have to ask to see before they disappear within 24 hours. Emarketer published data on the Snapchat audience, showing that it obviously skews young and is comparatively small (ranking somewhere between LinkedIn and Tumblr in penetration).

Universal Pictures, the first advertiser, estimated that their views were 'in the millions' and other marketers were weary of Snapchat's lack of targeting beyond its young audience.

The basics of social media's most ephemeral network have been detailed in a Pocket Lint post and Small Business Trends published 5 ways that businesses can use it, for free. Ads that users can easily avoid may always be weird, which is one reason why GigaOm published speculation that Snapchat's end game is to become a mobile platform, delivering games and ecommerce services that will have more staying power.


Blogging in the
Age of Modern Marketing

Download the ebook here

As content marketing quickly becomes an essential part of any marketing strategy, the blogging scene is getting more competitive and requiring more for brands to stand out. That said, a blog is an incredibly powerful tool that can place your brand as an industry leader - IF you know what you're doing. Download this eBook for the guidelines you need:

  • Build your audience
  • Use call-to-actions
  • Leverage guest blogging
  • How to target a growing audience

This report is provided courtesy of UberFlip.



Modern Blogging

Download Now



The most useful posts of the week
Social Media

Search Marketing

User Experience

Email Marketing

Analytics

Radar Screen


Share this newsletter:

Share a copy of this newsletter on Twitter Share a copy of this newsletter on LinkedIn Share a copy of this newsletter on Google+ Share a copy of this newsletter on Facebook



Twitter We also have a great Twitter feed, please don't forget to follow. Twitter




You are receiving this newsletter because our records indicate that you subscribed to the web marketing version of Who's Blogging What. If you wish to be removed from the list please use the link below. Our customer service is at service@whosbloggingwhat.com.
We welcome your comments at feedback@whosbloggingwhat.com or via our web site.

This newsletter is available by subscription only but you can subscribe (free) here:

Home Subscribe Register Your Blog About Advertise Privacy Contact



Who's Blogging What ©2012